OUR OFFERINGS
SERVICES
At Advayaa, we believe that no marketing challenge is too big or too small. Our team of experts provides a wide range of services that cater to all your marketing needs, from big ideas to the tiniest of details. We specialize in formulating marketing strategies, developing content, and executing media campaigns across various platforms. We are committed to providing you with unique and matchless marketing solutions that are tailored to meet your specific needs. Our services include
Creative developmenT
At Advayaa, with the help of the marketing team, we create engaging, informative, and visually appealing campaigns.
This includes
- Branding and Positioning
- Campaign Development
- Brand Consulting
- Digital, Social, Mobile
- Events & Activation
Media planning & Buying
We operate across the entire media value chain. We have handled media campaigns across phases from the launch, maintenance and sustenance for different marketing KPIs. We align creatives and messages, adjust budgets, and shift focus to different media channels, to enhance performance and achieve campaign objectives on a regular basis. We leverage our vast experience in the media ecosystem, our network and relationships with partners to build and execute highly efficient and effective media plans.
Revenue Maximization
- Business scaling: We help businesses scale up by addressing their challenges and identifying promising opportunities to enhance their revenue.
- Sales partnership: We operate as our client’s sales partner, by providing innovative solutions that best suit and address their needs and challenges.
- Service offerings: Our services include revenue-linked deals, co-promotion, advertorials, interviews, display ads and radio/digital/print properties.
- Client-focused approach: We work with a mutually agreed list of clients to ensure that we can provide the best possible service to each of them.
IP Creation:
- Content creation: We provide innovative ideas to clients to create content and concepts around their business service/product.
- Commercial evaluation: We evaluate avenues for revenue generation to help clients make informed decisions.
- Revenue Sources: We identify potential revenue sources and provide an indicative magnitude of revenue from them.
- IP platform identification: We help clients identify IP platform(s) and develop a business plan to leverage them.
- Deal closure: We assist clients in deal closure through the aforementioned platform(s).
- Promotional plan: We help implement a promotional plan, including communication, creative, entertainment, and media.
Sports Marketing
Our team has the skill set and expertise to leverage sports for the marketing objectives of brands. We specialize in creating and customizing properties and initiatives for brands to leverage live sports across ground, digital, metaverse, and traditional media.
Our services include
- Sponsorship management
- Event promotion,
- Sports analytics and
- Brand endorsement.
Marketing Analytics
We at Advayaa, use data science to track and analyze data, based on marketing efforts to reach a quantitative goal.. We help organizations to
- Improve customer experiences
- Increase return on investment
- Craft future marketing strategies
We use advanced technologies to address business challenges and explore growth opportunities.
Data Automation
We connect and aggregate primary business data records and access information from multiple sources to gain visibility and insights, and make informed decisions.
Process Automation
For future campaigns, we shall sync data, other activities and information. This helps to isolate and drill down and get holistic insights. We help teams to identify gaps and take necessary actions quickly
Intelligent Automation
We leverage the power of AI and ML with data to understand what drives consumer actions and refine marketing campaigns, to create opportunities, drive effectiveness and optimize the return on investment.
